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Disney princesses sing for women's equal pay

August 23, 2013: 10:27 AM ET

Sing it, sister!

This video, titled Disney Princesses for Equal Pay, shows a business-casual Ariel singing to the tune of the Little Mermaid song "Part of Your World."

"I want to make as much as a man - don't want 77 cents to his dollar."

The video was created by a New York-based production company called Tex Pats. Production cost: $75. The two women behind the video, Jenny Joslin and Annette Mia Flores, said they were focused on how Disney characters relate to women in society and were inspired by coverage of the gender pay gap in the news.

"We really like to generate a dialogue. We don't have all the answers. But it's great to empower women to discuss their earnings and consider negotiating their salaries," said Joslin. "We always want to make sure we have a healthy dose of laughter and lightheartedness in our videos," she added.

The video may be funny, but the subject is no laughing matter.

In most jobs, women still lag their male counterparts in pay. According to the Institute for Women's Policy Research, out of 111 occupations where the U.S. Bureau of Labor Statistics estimates median weekly earnings, women make less money in 107 of them. So it's not just that women work in less lucrative occupations -– they actually make less than their coworkers.

But surprisingly, the median income for single, childless women in their 20's is actually higher than that of men in the same category by 8%, according to U.S. Census Bureau data crunched by Reach Analytics. That can be explained by the fact that there are more women graduating from college than men -- perhaps a good sign for equal pay in the future.

But gender issues in the workplace go beyond pay. My colleague Ann Kurtz highlighted last week that only 74% of women between 25 and 54 are working. For men in the same age group, that number is over 88%.

One likely reason is that the U.S. is the only member of the Organization for Economic Cooperation and Development (OECD), and one of only 4 countries in the world, that does not guarantee paid maternity leave.

Related: Best countries for working parents

And the most common job held by women? It's still secretary.

50 years after John F. Kennedy signed the Equal Pay Act, perhaps a real-life Disney princess can help close the wage gap.

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